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Month: October 2019

£183m GDPR Fine Levied against British Airways

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| Industry updates

In the first penalty levied since the General Data Protection Regulation (GDPR) went into effect, British Airways faces a record £183 million fine for a 2018 data breach that affected 500,000 customers. The fine is equal to 1.5% of British Airways’ worldwide revenue in 2017, which is less than half of the possible maximum fine […]

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Redressal of Email Marketing’s complexity

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| Emarketing

Email is funny because it has that stature of being a real pillar of effective marketing on the web, and then at the same time, it is so often misunderstood. The best execution is powered by an understanding of best practices. Email marketing ROI is significantly higher than that of paid search, social media and […]

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Moving posts

  • What you should ask to your next Email Service Provider? Revealed
  • Twilio customer data accessed as part of phishing
  • How to maintain a clean email list
  • X.7.8 Email Bounce Error [User Authentication Failed]
  • X.7.7 Email Bounce Error [Message integrity failure]

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Most Viewed Posts

  • Transfer your email from Yahoo to Gmail (5,736)
  • Gmail postmaster tool – a dashboard for the senders (2,548)
  • You may love this update from Gmail (Gmail annotations) (2,077)
  • Yahoo/AOL/Verizon Postmaster tool for Email Deliverability (1,851)
  • How to add your brand logo to your email in Gmail (1,356)

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