If you’ve ever wondered why your emails land in spam, don’t get opened, or simply don’t perform, you’re not alone. University of Email by Pankaj Kumar is built to help you understand the real reason behind it — in the simplest way possible.
What is the University of Email?
University of Email is a free learning platform focused on email deliverability, email marketing basics, and inbox performance.
Here, we break down complex topics like:
- SPF, DKIM, and DMARC
- Inbox vs spam placement
- Email reputation and sender score
- Deliverability best practices
Everything is explained in simple, practical language — no unnecessary jargon.
Why This Site Exists
Most content on the internet talks about “how to send emails” — but very little explains how emails actually reach the inbox. That’s where people get stuck.
This site was created to:
- simplify email deliverability
- share real insights
- and help people fix common email issues
What You’ll Learn Here
At University of Email, you’ll find content around:
- Email deliverability guides
- Email marketing fundamentals
- Authentication setup (SPF, DKIM, DMARC)
- Real-world examples and breakdowns
- Latest updates affecting inbox placement
The focus is always on clear explanations and practical understanding.
About the Founder of the University of Email
University of Email is built and maintained by Pankaj Kumar.
With 12+ years of hands-on experience in email deliverability, he has worked with both product-based and service-based companies across a wide range of industries.
Over the years, he has:
- Helped 300+ clients improve their email deliverability
- Worked on real-world inbox placement challenges
- Solved complex issues related to spam, sender reputation, and authentication
He also brings strong expertise in email deliverability automation, having designed and implemented automation systems across multiple platforms — including work associated with companies like Zeta Global and Blueshift.
In addition to hands-on work, he actively contributes to the email community:
- Participated as a panelist at Email Camp 2023
- Active Contributor of the Blueshift Deliverability Doctor series (blog)
- Shares practical insights and learnings from real-world deliverability scenarios, including Blueshift User Training Sessions
This platform is an extension of that experience where practical knowledge is shared in a way that’s easy to understand and apply.
100% Free — No Courses or Selling from University of Email
This platform is completely free to use.
There are:
- no paid courses
- no subscriptions
- no hidden offers
Ads may appear to support the site, but the content itself will always remain free and accessible.
Who This Is For
This site is useful for:
- email marketers
- founders and startups
- SaaS businesses
- agencies
- anyone trying to improve email performance
If you send emails and want better results, you’ll find something useful here.
Our Goal
To make email deliverability easy to understand, so you don’t have to rely on guesswork or random tips.
For any feedback or query, please write to: inbox@universityofemail.com
You may start with these topics today! How to Improve Email Deliverability: A Step-by-Step Guide