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    University of Email

    Email is your handy torch just put it on.

    By Pankaj KumarJanuary 17, 20180

    According to Radicati, the total number of worldwide email accounts was 3.9 billion in 2013 and was projected to be…

    You may love this update from Microsoft!

    By Pankaj KumarJanuary 16, 20181

    Email Marketers may observe incline in their complaint rate at Microsoft domains which may cause a problem to their deliverability…

    Deliverability Blog Post 4: Email Authentication

    By Pankaj KumarJanuary 14, 20180

    Before getting yourself about Email Authentication first you should know why we need it. The simple answer is why do…

    Deliverability Blog Post 3: Factors which may Impact your Email Deliverability

    By Pankaj KumarJanuary 12, 20180

    Getting email delivered to the inbox requires doing a lot of things correctly. It is a fact of email marketing…

    Deliverability Blog Post 2: Important Deliverability Terminology

    By Pankaj KumarJanuary 10, 20180

    In my last post, I have discussed Email Deliverability. In this post, I am going to discuss some key terminology…

    Deliverability Blog Post 1: Know the Email Deliverability

    By Pankaj KumarJanuary 8, 20180

    Deliverability Blog Post 1: Know the Email Deliverability So you are reading this article.. hmm.. great! now I can assume…

    The Hard Truth About Email Marketing: What Still Works Now

    By Pankaj KumarJanuary 4, 20180

    Learn the hard truth about email marketing and what still works now, including relevance, segmentation, trust, and deliverability.

    Subscriber Experience in Email Marketing: What Actually Builds Trust

    By Pankaj KumarJanuary 3, 20180

    Learn how subscriber experience in email marketing affects trust, engagement, lifecycle design, and long-term inbox placement.

    Email Creative Best Practices: How Design and Content Work Together

    By Pankaj KumarJanuary 2, 20180

    Learn email creative best practices that improve hierarchy, CTA clarity, scanability, and subscriber engagement without hurting deliverability.

    How to Improve Holiday Email Performance: 4 Smart Moves for the New Year

    By Pankaj KumarJanuary 1, 20180

    Learn how to improve holiday email performance with smarter frequency, cleaner lists, stronger planning, and better deliverability habits.

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